Email Marketing Agency for Home Services
More Jobs — On Autopilot
Automated Email Campaigns Built for Local Service Businesses
Email Marketing Built for Home Services
At BAAN, we build automated email marketing campaigns for home services businesses that convert leads, drive repeat bookings, and build trust — without adding more manual work.
Whether you’re a pest control company, HVAC contractor, pool service provider, or other local service business, our campaigns are custom-built for the way you work. From follow-ups to appointment reminders and special offers, we make sure your emails work as hard as you do.
Unlimited Number of Contacts and Email Sends
Unlike most email marketing platforms, we offer you an unlimited number of contacts and unlimited email sends. You can send as many emails as you want, to as many contacts as you need — with no penalty. Most platforms increase your monthly fee as your list or volume grows — but not with BAAN. Our pricing stays simple and predictable, no matter how much you scale.
Why Email Marketing Still Works — Especially in Home Services
Email marketing for home services isn’t outdated — it’s underused. And for local businesses that rely on relationships and repeat visits, it’s one of the most cost-effective strategies you can use.
With BAAN, you’re not blasting generic newsletters — you’re running automated campaigns that drive real business outcomes:
Email doesn’t replace SEO or ads — it supercharges them by converting your traffic and retaining your leads.
Email Campaigns Designed to Grow Your Service-Based Businesses
We design and manage targeted email campaigns that match your services and sales cycle:
Auto-responses for form submissions and missed calls
Instantly send triggered emails based on customer behavior, such as submitting a contact form, re-visiting an important website, or call you.
Database reactivation for old contacts
Re-engage customers who haven’t booked in a while with targeted offers and reminders. We segment your list and craft campaigns designed to win back lapsed customers.
Upsell and cross-sell for add-on services
We help you promote complementary services with perfectly timed emails — think annual pest control add-ons for exterminators or air condition maintenance for HVAC contractors.
Review requests and reputation management
Get more 5-star reviews with automated follow-up emails and SMS after each new job completion. These requests are personalized and timed to go out when satisfaction is highest.
Appointment reminders and confirmations
Missed appointments cost you money. Our automated email and SMS sequences confirm bookings and send gentle reminders to reduce no-shows.
Special promotions, seasonal launches, and updates
Have a new offer, product, or seasonal promo? We help you get the word out with professionally written and designed campaigns that align with your brand.
Informative newsletters to build trust and authority
Stay top of mind with helpful content that educates your audience and reinforces your brand authority. We help you position your business as the go-to expert.
More than vanity metrics like Open Rates
Email Marketing That Supports the Full Funnel
Email marketing isn’t just a retention tool. It supports every stage of your marketing flywheel:
Real Results: Up-Sell and Win More Jobs With Ease
One of our pest control clients, Woody’s Exterminating, used BAAN to completely transform their business.
3.3x
Revenue growth in 3 years
60%
Automated Renewal Rate through Email Campaigns
1%
Up-Sell Rate thanks to emails. Revenue that would be missed.
Why Choose BAAN as Your Email Marketing Agency?
We’re not a generic email platform. We’re a home services email marketing agency that combines:
Proven Systems
Proven email and SMS sequences and triggers.
Industry Specific
Industry-specific strategies for home service companies
Unlimited Emails
Our platfom price does not increase with more contacts
Full Marketing
Email is just one piece of many in your marketing strategy
Choose your email & marketing path
Whether you want to stay hands-on, need help implementing, or just want it off your plate — we have the right approach for your team and budget.
Full flexibility: Do-It-Yourself (DIY) with access to our technology & templates, Done-With-You (DWY) to help you implement campaigns, or Done-For-You (DFY) as a full service marketing solution.
Do-it-yourself
You Drive,We Guide
Take full control of your marketing while using BAAN’s tools & automation. We handle the setup, and you the execution.
Perfect for businesses with in-house or external teams. Lower cost, full flexibility, and ongoing support available.
done-with-you
We Drive,You Navigate
A hybrid approach where we set up, optimize, and implement key campaigns while you make strategic decisions. You stay involved as much as you like while we take care of the heavy lifting.
Ideal for businesses that need expert execution without fully outsourcing.
Done-For-You
We HandleIt All
Full service marketing — so you can focus on running your business. From lead generation to automation and campaign management, we take care of your entire marketing system. Best for businesses that want results without the extra workload.
Who We Help: Email Marketing for Small Businesses
Our Platform: Email Automation for Local Service Pros
BAAN’s home services marketing platform includes built-in email automation tailored to your business:
Pre-built templates for every campaign type
Triggered automations based on lead behavior
CRM syncing to match email with your pipeline
Integrated SMS and email follow-up
List segmentation and personalization
Forms and popups to grow your list
Whether you’re a a local business owner or a multi-location home services company, you’ll get automation without the complexity.
Home Service Email Marketing FAQs
Contact Us
Get a personalized email marketing strategy call with our experts.