Social Media Marketing Agency for Small Businesses

Grow Your Local Brand. Drive More Customers.

Trust former LinkedIn employees with your social media stratgey.

SEO revenue
153% increase
SEO performance
255% increase
Be part of your social community

Social Media Marketing Built for Home Services and Local Businesses

At BAAN, we know what it takes to make small businesses and home service companies stand out. Our team, including former LinkedIn employees and seasoned digital marketers, combines strategic expertise with creative execution to build your brand, generate leads, and drive real business outcomes through social media.

  • Years of real-world experience in local and national campaigns
  • Full-service: Content creation, design, posting, and management
  • Custom strategies tailored for home services and small businesses
  • Automation tools that amplify your results (like posting 5-star reviews)
  • Transparent reporting so you know what’s working

Real Social Media Knowledge

Our founding team was employed by the largest B2B Social Media platform LinkedIn. Furthermore, we have skin in the game with multiple local businesses in Long Island. Everything we do, comes from first-hand experiences.

More than “being online”

Why Social Media Marketing Matters for Home Service Businesses

Social media is more than just “being online.” It’s one of the most cost-effective ways to:

  • Build local brand awareness and stay top of mind with potential customers
  • Highlight services, projects, and customer success stories
  • Create social proof by showcasing reviews and testimonials
  • Drive website traffic and generate leads attributed to revenue

Why Social Media matters to your business in numbers:

74%
of consumers rely on social media to guide a buying decision
96%
of small businesses rely on Social Media
40%
of customers spend more with brands they engaged on social media with

More engagement with a comprehensive social media stratgey

We don’t just post pretty pictures — we create full strategies to help you grow your business.

Social Media Strategy and Planning

We build a custom social media marketing strategy around your business goals, service areas, and audience.

  • Platform selection (Facebook, Instagram, TikTok, NextDoor, etc.)
  • Content calendar aligned with seasonal and promotional cycles
  • Local targeting and community engagement strategies

Content Creation and Design

Professional visuals and messaging that represent your brand authentically.

  • Graphics, posts, videos, and stories
  • Branded templates and professional designs
  • Messaging written to attract and convert your audience

Posting and Scheduling

We handle the execution so you stay consistent without lifting a finger.

  • Scheduled posting across selected platforms
  • Best-time optimization to reach your audience
  • Use of trending topics, hashtags, and geotags

Social Profile Management and Optimization

Your profiles are often the first impression — we make sure they convert.

  • Business profile optimization (bios, call-to-actions, links)
  • Service highlights and updated information
  • Profile branding to match your business identity

Automations and Integrations

We amplify your marketing efforts by connecting social media to other parts of your business.

  • Automatically post 5-star reviews from Google and other platforms
  • Share new blog posts, promotions, or service updates
  • Integrate CRM and lead generation tools where applicable

Local Link Building for Small Businesses

Understand what’s working and make data-driven decisions.

  • Monthly performance reports
  • Audience growth, engagement rates, and traffic stats
  • Actionable insights for continuous improvement
Appointments at every stage of your marketing

Appointment Scheduling That Powers Every Stage

Appointment scheduling doesn’t just eliminate admin work. It supports every stage of your marketing flywheel:

Case Study

Real Results: Woody’s Exterminating Tripled Revenue

One of our pest control clients, Woody’s Exterminating, used BAAN to completely transform their business.

exterminator case study

3.3x

Revenue growth in 3 years

153%

SEO YoY revenue increase

255%

YoY visibility increase

What Makes BAAN Different?

We don’t just “do social” — we build systems that connect your social media to your entire growth strategy.

Experiences

Decades of combined marketing experience. Former LinkedIn employees on the team.

Specialzied

We are home service and small business marketing specialists with our own local businesses.

Transparent

Transparent pricing and clear deliverables. No overpaying for multiple technologies.

Full Service

Integrated marketing across SEO, ads, marketing automation, and social media.

The Right growth model for your business

Choose your SEO & marketing path

Whether you want to stay hands-on, need help implementing, or just want it off your plate — we have the right approach for your team and budget.

Full flexibility: Do-It-Yourself (DIY) with access to our technology & templates, Done-With-You (DWY) to help you implement campaigns, or Done-For-You (DFY) as a full service marketing solution.

Do-it-yourself

You Drive,
We Guide

Take full control of your marketing while using BAAN’s tools & automation. We handle the setup, and you the execution.

Perfect for businesses with in-house or external teams. Lower cost, full flexibility, and ongoing support available.

done-with-you

We Drive,
You Navigate

A hybrid approach where we set up, optimize, and implement key campaigns while you make strategic decisions. You stay involved as much as you like while we take care of the heavy lifting.

Ideal for businesses that need expert execution without fully outsourcing.

Done-For-You

We Handle
It All

Full service marketing — so you can focus on running your business. From lead generation to automation and campaign management, we take care of your entire marketing system. Best for businesses that want results without the extra workload.

Who We Help: Social Media for Service Based Businesses

Contact Us

Get a personalized social media marketing strategy call with our experts.