Reputation Management Software & Service for Home Services

Collect More 5-Star Reviews — On Autopilot

Request reviews automatically and publish only the positive ones

600+
Reviews and counting
Aggregated
5/5 Stars
Turn Great Service Into 5-Star Proof

Reputation Management Built for Home Services

At BAAN, we automate the entire review collection process for home service businesses — helping you generate more 5-star reviews, catch unhappy customers before they go public, and showcase your reputation across Google and social media.

Whether you’re in pest control, plumbing, HVAC, landscaping, or pool maintenance, our system is tailored to fit your workflow. From post-job review requests to social sharing and response management, we help your great work speak for itself.

What Is Reputation Management?

Reputation management is the process of building, monitoring, and influencing how your business is perceived online — especially through customer reviews. For home service companies, this means collecting positive feedback on platforms like Google, resolving complaints privately, and turning satisfied customers into your strongest marketing asset.

Automate Your Review Collection

Reputation Management Built for Home Service Businesses

Reviews aren’t just for bragging rights. They directly influence your conversions, Google rankings, and customer trust.

With BAAN, you get a fully automated reputation system designed for local businesses like yours. Our platform sends review requests via email or text automatically — and only once per customer — after every completed job.

  • Rank higher on Google and convert more leads
  • Only ask every customer once, not after every job.
  • Send requests automatically by email, text, or both
  • Monitor, respond, and post reviews in one interface
  • Filter negative feedback before it goes public
  • Share glowing reviews to social media to build trust

Why reviews are important for home service businesses?

85%
of consumers trust online reviews like a personal recommendation
49%
of consumers only trust businesses with at least a 4-star rating
88%
of consumers choose businesses that reply to reviews

Our Reputation Management Software in Action

We are not just a reputation management software, we also a service that helps you to collect more positive reviews and turn the feedback into online-word-of-mouth.

Request Reviews Automatically (Once Per Customer)

No more chasing reviews manually. BAAN triggers review requests once a job is marked complete — via email or SMS, depending on the customer’s preference.

  • Email and/or text requests
  • Personalized messagaging and timing based on service type
  • One request squence per customer to avoid spamming

Filter Complaints Before They Hit Google

We use a “review bridge” system. If a customer selects a positive rating, they’re guided to post it publicly on Google. If not, the feedback is sent privately to you.

  • Protect your online reputation
  • Handle complaints before they go public
  • Strengthen customer experience

Manage & Reply to Reviews from One Simple Dashboard

Respond to Google reviews and feedback directly within BAAN’s platform — or let us do it for you on DFY plans. Either way, everything’s in one place.

  • Review monitoring and alerts
  • In-platform response tools
  • Optional managed review responses

Automatically Turn New Reviews into Social Proof

Automatically share your best reviews to Facebook or Instagram to build trust and credibility with your followers.

  • Highlight top-rated customer feedback
  • Showcase service quality in real time
  • Zero effort needed once connected

Connect aggregate reviews to your website

Periodically update your website with the newest reviews and aggregated review count — not just on the website, but also in the website code (schema markup)

  • Boost website conversions
  • Increase local rankings with local schema mark up
  • Stay ahead of your competition

Boost reviews with batch campaigns

Want to accelerate your reviews? Periodically, we run batch review campaigns using email and SMS — often paired with a limited-time offer or seasonal promotion.

  • Target past customers who haven’t reviewed
  • Combine with a discount or offer for better response
  • High volume of new reviews in a short time

Reputation Management Creates A Marketing Flywheel

Positive online reputation creates a marketing flywheel that spins faster and bigger with every new review.

  • Collect more 5-star reviews: Automatically ask every customer for reviews
  • Improve trust: New potential customers see your positive feedback when doing research
  • Get more clicks and conversions: The added trust will turn into online engagement and more leads.
  • Engagement creates two outcomes 
  • Boost your local SEO and gets you more visibility
  • Gets you more customers
  • Repeats the loop: New customers who leave more reviews
reputation management flywheel
Case Study

Real Results: A constant flow of new 5-star reviews

One of our pest control clients, Woody’s Exterminating, used BAAN to automate their review collection and turn those into powerful marketing.

exterminator case study

5/5 stars

Aggregate on Google

600+

Reviews

100%

Reponded to all reviews

Why Choose BAAN as Your Reputation Management Software?

We’re not a generic review platform. We’re built for home service businesses.

Proven Systems

Proven email and SMS sequences and triggers.

Industry Specific

Industry-specific strategies for home service companies

Unlimited Reviews

Our platfom price does not increase with more reviews

Full Marketing

We support your full marketing if needed

Included in every plan

Choose your reputation management path

We believe every home service business should have access to a world-class review system — without extra fees.

Unlike other vendors who charge extra just for review collection, our automated review system is included in your platform access.

Full flexibility: Do-It-Yourself (DIY) with access to our technology & templates, Done-With-You (DWY) to help you implement campaigns, or Done-For-You (DFY) as a full service marketing solution.

Do-it-yourself

You Drive,
We Guide

Take full control of your marketing while using BAAN’s tools & automation. We handle the setup, and you the execution.

Perfect for businesses with in-house or external teams. Lower cost, full flexibility, and ongoing support available.

done-with-you

We Drive,
You Navigate

A hybrid approach where we set up, optimize, and implement key campaigns while you make strategic decisions. You stay involved as much as you like while we take care of the heavy lifting.

Ideal for businesses that need expert execution without fully outsourcing.

Done-For-You

We Handle
It All

Full service marketing — so you can focus on running your business. From lead generation to automation and campaign management, we take care of your entire marketing system. Best for businesses that want results without the extra workload.

Who We Help To Get More Reviews

Our Platform: Reputation Management for Local Service Pros

Unlimited requests & reviews with one fixed price.

  • Review request system included with every plan
  • Automation setup during free onboarding
  • Optional response management and batch email campaigns
  • Unlimited review requests — no caps or hidden fees
  • Templates & ressources for ongoing management and advanced flows

Contact Us

Get a personalized reputation management strategy call with our experts and start to collect more positive reviews, enhance your online reputation and stand out from the competition.